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Biographical Information

Geoff Keston

Geoff Keston is the author of more than 250 articles that help organizations find opportunities in business trends and technology. He also works directly with clients to develop communications strategies that improve processes and customer relationships. Mr. Keston has worked as a project manager for a major technology consulting and services company and is a Microsoft Certified Systems Engineer and a Certified Novell Administrator.

Articles by Geoff Keston

Enterprise Uses for Artificial Intelligence

Artificial intelligence (or AI) is the simulation of human intelligence processes, especially learning and adaptive behavior, by machines. Among other uses, AI is employed by enterprises to power a wide variety of business and consumer applications, such as sifting through mountains of Big Data to extract precious business intelligence or permitting a vehicle to drive itself.